Challenge:
The event required full branding from scratch, under a very short deadline. It had to honor the heritage of AlUla and still feel fresh and engaging for a diverse audience. Coordinating with multiple teams (client, production, print vendors) across different time zones added pressure to maintain consistency across all touchpoints.
The event required full branding from scratch, under a very short deadline. It had to honor the heritage of AlUla and still feel fresh and engaging for a diverse audience. Coordinating with multiple teams (client, production, print vendors) across different time zones added pressure to maintain consistency across all touchpoints.
LOGO
ICONS
MAPS
FLAGS
POSTERS
KIDS BOOKÂ
TOTE BAGS
OTHER ELEMENTS
PHOTOBOOTH
ON SITE
THANK YOU
